Mastermind

New Owner Virtual Mastermind

A 6-week live, small-group mastermind for new and soon-to-open laundromat owners who want expert guidance while building the systems behind a successful launch. Work alongside like-minded owners as you tackle pricing, hiring, operations, marketing, your grand opening, and community engagement.

Starts October 2026 — space is limited to 15

What you'll work on: 

01 — Price
for Your Market

Set machine, wash-dry-fold, and delivery pricing with confidence. Assess your competitors, understand your market position, and determine where your business fits.

02 — Hire & Train
the Right Team

Build a plan for recruiting, interviewing, onboarding, and training employees who can deliver the experience you want your business known for.

03 — Build Operations
That Run Smoothly

Structure roles, workflows, and day-to-day systems so your store can operate consistently from the beginning.

04 — Build a Brand
People Remember

Define how your laundromat will stand out and turn that positioning into a practical marketing strategy.

05 — Get Found
Locally

Optimize your Google Business Profile so customers can find you, understand what makes you different, and choose your store.

06 — Launch Strong &
Build Community

Plan a grand opening that creates momentum and develop practical, repeatable ways to engage your community long after opening day.

More than a Mastermind.

Your enrollment also includes:

INCLUDED ($595 VALUE)
Operations Toolkit
A complete collection of laundromat-specific tools, templates and systems to help you hire, organize and operate your business.
  • Hiring tools & job descriptions
  • Employee handbook, checklists & SOPs
  • Pricing, profit margin tools & KPIs
  • Supply ordering lists & more
INCLUDED ($99 VALUE)
Grand Opening Playbook
A step-by-step resource to help you plan, promote and execute your opening with ready-to-use, customizable materials.
  • Planning timelines
  • Marketing templates
  • Event checklists
  • Community engagement ideas & more
INCLUDED
Google Business Profile Guide
A practical guide for building and optimizing one of your most important local marketing assets.
  • Step-by-step setup
  • Optimization best practices
  • Content and photo guidance
  • Tips to grow reviews and visibility
INCLUDED
Recordings of Every Session
Can't attend live? Every session will be recorded so you can watch — or revisit it — on your schedule.
  • Full session recordings
  • Lifetime access
  • Implement at your own pace
  • Revisit key topics anytime
About Your Coach

Jamie Sewell

Jamie Sewell is the owner of Laundry University and a laundromat marketing, branding, and operations expert with more than a decade of experience in the commercial laundry industry. She has advised hundreds of laundromat owners, worked with leading industry brands, led marketing for the Coin Laundry Association, and held executive roles at Washlava and Alliance Laundry Systems.

As the owner of Clean Vibes Laundry Co. in Tampa, Florida, Jamie also brings firsthand experience running a laundromat, managing employees, building operational systems, and growing wash-dry-fold and pickup-and-delivery services.

During your consultation, Jamie can provide guidance on marketing strategy, brand positioning, customer experience, staffing, operational processes, service growth, technology, or another challenge holding your business back. You’ll leave with practical guidance, clear next steps, and ideas tailored to your laundromat.

Ready to Build Your Business the Right Way?

Six weeks, six owners' worth of momentum, one plan built specifically for your launch. Seats are capped at 15, so the group stays small enough for real feedback on your business — not generic advice.

Starts October 2026 — space is limited to 15