Mastermind

New Owner Virtual Mastermind

Welcome to the New Owner Virtual Mastermind. Everything for the program lives inside the course: your live session link, recordings, slides, both toolkits and the group discussion.
Thursdays at 4:00 PM ET 
Six live sessions, October 15 – November 19

What you'll work on: 

01 — Price
for Your Market

Set machine, wash-dry-fold, and delivery pricing with confidence. Assess your competitors, understand your market position, and determine where your business fits.

02 — Hire & Train
the Right Team

Build a plan for recruiting, interviewing, onboarding, and training employees who can deliver the experience you want your business known for.

03 — Build Operations
That Run Smoothly

Structure roles, workflows, and day-to-day systems so your store can operate consistently from the beginning.

04 — Build a Brand
People Remember

Define how your laundromat will stand out and turn that positioning into a practical marketing strategy.

05 — Get Found
Locally

Optimize your Google Business Profile so customers can find you, understand what makes you different, and choose your store.

06 — Launch Strong &
Build Community

Plan a grand opening that creates momentum and develop practical, repeatable ways to engage your community long after opening day.

More than a Mastermind.

Included with your enrollment, all inside the course:

INCLUDED 
Operations Toolkit
A complete collection of laundromat-specific tools, templates and systems to help you hire, organize and operate your business.
  • Hiring tools & job descriptions
  • Employee handbook, checklists & SOPs
  • Pricing, profit margin tools & KPIs
  • Supply ordering lists & more
INCLUDED 
Grand Opening Playbook
A step-by-step resource to help you plan, promote and execute your opening with ready-to-use, customizable materials.
  • Planning timelines
  • Marketing templates
  • Event checklists
  • Community engagement ideas & more
INCLUDED
Google Business Profile Guide
A practical guide for building and optimizing one of your most important local marketing assets.
  • Step-by-step setup
  • Optimization best practices
  • Content and photo guidance
  • Tips to grow reviews and visibility
INCLUDED
Recordings of Every Session
Missed a session? Every recording is posted inside the course after each call, so you can watch or rewatch on your schedule.
  • Full session recordings
  • Lifetime access
  • Implement at your own pace
  • Revisit key topics anytime
About Your Coach

Jamie Sewell

Jamie Sewell is the owner of Laundry University and a laundromat marketing, branding, and operations expert with more than a decade of experience in the commercial laundry industry. She has advised hundreds of laundromat owners, worked with leading industry brands, led marketing for the Coin Laundry Association, and held executive roles at Washlava and Alliance Laundry Systems.

As the owner of Clean Vibes Laundry Co. in Tampa, Florida, Jamie also brings firsthand experience running a laundromat, managing employees, building operational systems, and growing wash-dry-fold and pickup-and-delivery services.

Interested in the Next Mastermind?

We’re planning the next group now. Get on the list and you’ll be the first to know when enrollment opens.

Frequently asked questions

Where do I find the Zoom link?

It’s inside the course, under the session schedule.

Where are the recordings?

Inside the course. Each recording is posted after the live session.

Where are the Operations Toolkit and Grand Opening Playbook?

Inside the course, in their own sections. Start with each section’s Start Here page.

Where’s the group discussion?

Open the course and click the Discuss tab next to the course outline.

Who do I contact with questions?

Reach us anytime through the Contact Us page or email Jamie at jamie@laundry-university.com